There was a very interesting article in the NYT yesterday about 'Anderson'. Like many of us, the author, David Carr, said he found, "I have grown used to spending quality time with Anderson Cooper in the evenings, he of the knitted brow, the emotional response, and, occasionally, the rugged line of questioning. But watching “Anderson” — the lack of an anchor desk, his tight sweaters and bonhomie with the audience — well, it takes some getting used to".
Carr went on to say "In signing up to do “Anderson,” Mr. Cooper has split his personal franchise: serious newsman by night and chatty host in front of adoring crowds of women during the day. He is probably hoping that the twain never meet. CNN has to hope as much as well".
And "...... After watching a recent episode of “Anderson” in which Mr. Cooper discussed the merits of plush toilet paper versus bargain brands, and engaged in a race to see which roll runs out first, I wondered if I would watch his next dispatch from a hurricane with new eyes. And that assumes he will have the time to put on the parachute and go. With an hour as a prime-time news anchor and an hour spent during the day, oh, say in a Toddlers and Tiaras debate with a woman who dressed her 3-year-old daughter as the hooker from “Pretty Woman,” who has time to get to the next earthquake?
A daytime show requires more than an enormous commitment; there is a bottomless need to find content for 180-plus shows a year. Not all of them are going to be winners".
Apparently, we are not the only ones who find the content on a whole to be weak and the lack of continuity and direction to be an issue. In the column Carr and Cooper's quotes seem to indicate that 'Anderson' is still trying to find it's way.
Here's the hotlink to the entire article. We encourage you to read it before commenting. ~ The ATA Team